FAQ

Answers without
the waffle.

Everything you need to know before reaching out. If something's missing, just ask.

Getting Started

Most Starter and Growth sites are live within 2–4 weeks from the discovery call, depending on how quickly content and feedback are turned around. Authority projects are scoped individually — typically 4–6 weeks. The biggest variable is client response time, not our build speed.

Not much. A rough idea of your services, your service area, and a few examples of websites you like is enough to get started. We guide you through everything else. If you have a logo and brand colours ready, great — but we can work around it if not.

No — we work with Australian businesses nationwide. Our focus is on service businesses, tradies, and local operators, so everything we build is tailored to that market. Location doesn't matter for the project itself.

In some cases yes, but we're honest about it. If your current site is slow, template-based, or hard to maintain, a clean rebuild usually delivers better long-term value than trying to polish something broken. We'll give you a straight assessment either way.

Ownership & Contracts

Yes. Full stop. You own the domain, the content, the code, and everything on it. If you ever want to move on, you take it all with you. We don't use proprietary systems that trap your site with us.

If you already have one, we use it. If you need one, we register it in your name — not ours. Domains typically cost $15–$30/year and are always yours to keep.

No. Care plans are month-to-month. Cancel any time, no fees, no lock-in. We'd rather earn your business every month by doing a good job.

We give you a full copy of your site files to take wherever you like. You own everything — we're just the people looking after it. No penalty, no drama.

Pricing & Support

Small text changes, swapping an image, fixing a broken link, updating business hours — anything that takes under 15 minutes. These are included on all care plans. Bigger updates (new pages, major copy rewrites, new functionality) are handled via change packs or your Growth edit allowance.

For work that goes beyond your monthly allowance, we scope and quote it as a change pack. You know the price before we start — no surprise invoices, no hourly billing ambiguity.

No — it's 30 minutes per month, reset each month. Unused time doesn't accumulate. If you consistently need more, we can talk about upgrading your plan or pre-purchasing a change pack.

We target under 48 hours for all support requests. Growth plan clients get priority response. In practice, most things are sorted the same day or next morning.

Technical

Not even slightly. That's the whole point. You run your business — we handle the internet part. You'll never need to touch a server, update a plugin, or debug anything.

We build custom-coded sites deployed on fast, globally distributed infrastructure. No WordPress, no Wix, no page builders. Clean code means fast load times and none of the security vulnerabilities that come with popular CMS platforms.

We build every site with solid on-page SEO foundations — structured headings, clean URLs, fast load times, mobile-first layouts, and schema where relevant. We don't promise rankings (anyone who does is lying), but we build sites that give Google what it needs to rank them.

Sites are deployed on global edge infrastructure with Australian delivery nodes. This means fast load times from anywhere in Australia without needing a dedicated local server. SSL, backups, and uptime monitoring are all included in the care plan.

Still Unsure?

Just ask us.

If your question isn't here, send us a message. We reply fast and we won't hard-sell you.

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